Month: October 2017
What is sound mastering and why is it important for professional media duplication?
Modern sound recording industry as we know it today is a result of almost a century of continuous development and technical progress. We very often perceive it to be something that was around forever, and the high-quality FM broadcasts and live concert sound became something that is heard every day. Bot not many do actually think about the volume of work that stands behind that sound quality level.
The professional sound recording is a complex and multi-stage process that employs tens, and sometimes even hundreds of qualified professionals. One of the most important stages of this process is called mastering. You probably heard this term before. But what is sound mastering and why is it so important?
Broadly put, it’s both the final stage in the creative production of a track or album and the initial stage of its manufacture (where a physical product is concerned, such as a CD or vinyl) or output (ie, WAV/MP3 delivery to a download portal). In the early days of mass-produced music, it was the job of a skilled individual to physically transfer a final mix from tape to the ‘master’ vinyl record, which would then be sent for duplication.
As record labels realised that skilfully-applied processing could make a big difference in the perceived quality of music, mastering engineers were given more creative freedom to enhance mixes with equalisation and compression techniques. In today’s digital age, the mastering engineer is still essentially the middle-man between the finished mix and the consumer, correcting any ‘errors’ in the mix, making enhancements where needed, and editing/ submitting the final ‘master’ file for release – all without compromising the artistic vision of the original artist or creatively altering the mix.
So why doesn’t the mix engineer simply take on the task of mastering too? A mastered track should sound as good as possible on as many playback systems as possible, achieving a professional and consistent sound whether listened to on a car stereo, club sound system, cheap earphones, television, mobile phone, and so on. A producer or mix engineer has likely spent countless hours creatively blending multiple elements together to craft the final mix, and in doing so has ‘overlistened’ to the track in the same studio, which may not be the ideal listening environment. The mastering engineer is a final, experienced pair of ears that can objectively listen to the track, correct errors introduced by an imperfect mixing studio, and transparently sweeten a piece of music further.
Fans and listeners are used to hearing modern music coated with a professionally-mastered ‘sheen’ – sparkling highs, deep bass, consistent frequency spread and dynamic balance. Today’s songs and albums must compete with other professional records. A skilled mastering engineer has the equipment, experience, and ears to help a mix sit beside other commercial releases, adding that final 5-10% of polish.
Collections of individual tracks – whether destined for an EP, album or compilation – can each sound tonally and dynamically separate from each other. The mastering engineer will ensure the final collection of songs all sit together as a single cohesive product.
So basically, it is all about consistency and final polishing of the soundtrack. Sort of an additional quality assurance measure on the final stage of a master copy production, that is further on duplicated on a mass-production scale.
Quality of sound will also depend on the quality of the media storage it is recorded to. Therefore, choosing the right means of duplication is probably even more important than mastering itself.
Falcon Technologies International develops and produces professional optical media oriented towards different market sectors for more than 10 years now, and one of the sectors we prioritize, is media duplication.
Our FalconMEDIA DUPLI Line is a product that was tailored to meet the needs of professional media duplicators. It performs to good quality level with benchmark and quality control tests proving that DUPLI Line products have one of the lowest variability rates throughout the industry, which makes them a perfect solution for media duplication.
How National Archives are Going Digital
Paper was one of the humanity’s earliest means of data storage. Since its invention in China almost two thousand years ago, it is still one of the most important materials that we use in our daily activities: it is used as means of payment in form of cash, many important documents are still signed on paper, paper books are still more popular than the electronic ones and at the end of the day, don’t you still scribble your notes on the business meetings in a paper notebook?
Civilization used paper for centuries (and it will likely continue to do so for several more): our ancestors managed to leave us hundreds of thousands historical documents and books. From these sources, we are able to get the valuable information about important historical events and the way our ancestors lived. Paper allows us to see the footprint that previous generations have left in the history. It is a truly unique invention, as important and significant as the use of fire, iron and the wheel.
Nonetheless its undisputed value and role in the history of the mankind, paper have its weak side: it is not able to resist the influence of the environment. Old paper documents may corrode and the information recorded may gradually fade away and disappear over long periods of time. Before the invention of the first printing presses in XVth century, old manuscripts were copied manually in handwriting. Despite the complexity of that process, people understood the importance of preserving the information for future generations and some even dedicated a lifetime to restore the old manuscripts for the future generations.
Nowadays the technical progress allows us to archive the information in a more safe and simplified way: through digitalization and electronic archiving.
The Telangana State Archives and Research Institute of Hyderabad, India has come up with a proposal for a digital library placing online all its documents that include ‘farmans’ and gazettes issued by erstwhile rulers and also a rich collection of manuscripts. The proposal has already been submitted to the State government for approval.
Once in place, the digital library will come as a boon for researchers, teachers, and students apart from the general public who at present have to go through a cumbersome manual process to check the material of their interest.
“Now, whenever a researcher or student approaches us, we take their request and locate the papers and hand them over. With the proposed system, students coming for research can view the information on computers connected to the server,” said a senior official.
The process has already been initiated and the institute has digitized more than 60 folios which are to be made available to the public through the digital library. The digitized content includes ‘farmans’, gazettes and manuscripts that were issued at different points of time by the then rulers. The impressive collection at the State Archives and Research Institute has thousands of documents related to the Moghal rule while the oldest document preserved here dates back to the year 1406 pertaining to Adil Shah.
Every year, researchers from the United States, United Kingdom, Germany, Japan, and Singapore among other countries visit the Institute for research.
Digital archiving has an important role in historical data preservation: as paper manuscripts and important historical documents are decaying under the influence of temperature, pressure and humidity fluctuations, there is always a risk of data loss. Therefore, digitalization becomes a must, rather than an option.
Just think about it: if the medieval monks would not copy the manuscripts back in the day, we would probably never know about some of the major historical events and scientific discoveries.
We at Falcon Technologies International understand the importance of historical data preservation. It is hard to underestimate the importance of these materials in the context of the history of the civilization. That was one of the ideas behind the development of FalconMEDIA Century Archival Disc – an optical media storage device, that is able to store data for centuries. Manufactured with use of gold and platinum layers technology, it is able to serve as a reliable and secure long-term data vault.
Source: Telangana Today